👋 Hey friends,

Your next product manager might not have a calendar, a coffee mug, or a Slack account — but it already knows what to build next.

Over the past few months, I’ve been talking to founders, PMs, and operators across startups and Fortune 500s alike. And one theme keeps surfacing:

AI isn’t just helping product teams anymore.
It’s starting to run them.

Not through dramatic automation announcements or flashy dashboards — but quietly, behind the scenes.
A Jira ticket written overnight.
A spec summarized from customer data.
A backlog reshuffled in seconds.
No meetings. No PM approval. Just progress.

The Moment It Clicked

A few months ago, a founder of a fast-growing SaaS startup told me something that stopped me mid-conversation.

“We realized our AI system had prioritized a feature we hadn’t planned. It wrote the spec, linked it to tickets, and assigned subtasks overnight. The next morning, our dev team just… started building it.”

At first, they thought it was a glitch.
Then they looked closer — and realized the feature made sense.

The AI had analyzed customer usage patterns, cross-referenced them with churn data, and projected potential revenue impact.
It didn’t ask for permission — it simply did the job, faster and more accurately than anyone expected.

That was the moment it clicked for me.
AI isn’t just the co-pilot anymore.
It’s quietly becoming the silent product manager — the one who never forgets a dependency, never skips context, and never runs out of energy.

What We’ll Explore in Today’s Edition

Today, we’ll unpack how this transformation is unfolding inside modern product teams — and what it means for the next generation of builders.

• The Data: How productization and workflow-level AI are creating measurable performance gains.

• The Stack Shift: Why we’ve moved from organizing human work to orchestrating machine reasoning.

• The 4C Model: The new framework redefining product management — Context, Cognition, Collaboration, and Curation.

• Real-World Lessons: What top companies like Notion, Harvey, and Linear are doing differently (and what you can learn from them).

• The Takeaway: Why the future of product work isn’t about replacing PMs — it’s about teaching systems how to think like them.

Let’s get into it.

— Naseema Perveen

IN PARTNERSHIP WITH ROKU

Find customers on Roku this holiday season

Now through the end of the year is prime streaming time on Roku, with viewers spending 3.5 hours each day streaming content and shopping online. Roku Ads Manager simplifies campaign setup, lets you segment audiences, and provides real-time reporting. And, you can test creative variants and run shoppable ads to drive purchases directly on-screen.

Bonus: we’re gifting you $5K in ad credits when you spend your first $5K on Roku Ads Manager. Just sign up and use code GET5K. Terms apply.

Use code GET5K now